Barcelona, Spain’s most visited city, is taking decisive action to tackle overtourism, which has caused mounting tensions between locals and tourists. With over 15 million annual visitors drawn by its iconic architecture, vibrant culture, and seaside location, the city has introduced a series of measures to prioritize residents’ quality of life and promote sustainable tourism.
Crackdown on Short-Term Rentals
In June, Barcelona’s City Council announced a bold plan to phase out tourist flat licenses by 2028, aiming to alleviate the city’s housing crisis. Although no new licenses have been issued since 2014, the nearly 10,000 existing units have kept rent prices high for locals.
“We want to guarantee the right to live in Barcelona,” said Mayor Jaume Collboni, emphasizing the need for housing reform.
However, the tourism industry has pushed back. The Barcelona Association of Tourist Apartments warned that restricting licenses could drive up illegal rentals and hurt the city’s tourism-dependent economy. Legal challenges have also emerged, with the European Holiday Home Association filing a complaint with the European Commission, arguing that the plan violates service provision laws.
Protests and Rising Tensions
Protests against overtourism reached a boiling point in July, with thousands of locals chanting “tourists go home” and symbolically shutting down hotels and restaurants. Activists, like Martí Cusó of the Association of Neighbours of the Gothic Quarter, called for a shift toward an economic model less reliant on mass tourism.
In November, further demonstrations against high rents highlighted overtourism as a contributing factor, reflecting deep frustration among residents.
Tourist Tax and Transportation Measures
Barcelona has also increased its tourist tax, which funds infrastructure, cleaning, and security. By October, the levy rose to €7.50 per night for guests in luxury accommodations, marking a push for “quality tourism.”
Transportation changes were also implemented. The city council removed the overcrowded Route 116 bus from Google Maps to prioritize local access and announced plans to quadruple parking fees for tourist buses around landmarks like the Sagrada Família.
Looking Ahead to 2025
Despite the challenges, Barcelona’s Tourism Consortium remains optimistic. A spokesperson assured that the city remains welcoming and sustainable, emphasizing collaboration between residents and visitors.
While new regulations, such as doubling ticket prices for Park Güell, are being considered, officials believe a balance can be struck. Barcelona aims to foster responsible tourism by encouraging cultural experiences, sustainable transport, and respect for public spaces.
With its blend of innovation and tradition, Barcelona is determined to redefine its tourism model, ensuring a harmonious coexistence between locals and visitors.
